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SUGAR Cosmetics is the go-to brand for today’s women! We’re all about making your makeup experience fun and empowering. Our mission is to curate a fantastic selection of products from around the world that cater to every desire and need in your makeup and skincare routine. We embrace every interpretation of beauty—whether you’re feeling bold and adventurous or prefer something more subtle and everyday.
Our goal is to celebrate every facet of you, no matter your style. The “SUGAR Cosmetics” brand is proudly owned and operated by “Vellvette Lifestyle Private Limited,” and all products under the “SUGAR” label belong to this parent company. As one of India’s most beloved contemporary makeup and beauty brands, SUGAR has several physical stores in New Delhi where you can shop in person. Known for its youthful and trendsetting products, SUGAR is all about celebrating individuality, especially for millennials and Gen Z beauty enthusiasts. When you visit SUGAR stores in Delhi—like those in Rani Bagh, Pacific Mall, and Vasant Kunj—you’ll discover a wide range of high-quality makeup and cosmetic products tailored to meet various beauty needs and skin tones.
Our collection features everything from foundation sticks and mattifying compacts to concealers, blushes, vibrant eyeshadow palettes, lipsticks, lip crayons, eyeliners, mascaras, brow definers, primers, and so much more—all designed to be bold, expressive, and cruelty-free. SUGAR’s products are made to deliver vibrant colors, long-lasting wear, and performance that suits Indian skin types. Whether you’re looking for everyday essentials or want to create a stunning look for a special occasion, our lines empower you to express your unique style with confidence.
Once you have shortlisted a product, please click on it & you will find a small write-up with instructions on "how to use the product". If it is still not helpful please drop us a mail at hello@sugarcosmetics.com
We use the safest ingredients to manufacture our products. Our current range of products is Formaldehyde, Mineral Oil, Paraffin, Phenoxyethanols and Volatile Cyclomethicones (D4, D5, D6) free. All products are dermatologically tested. To know the entire ingredient list of individual products please click on the respective product on our site.
All our Products are 100% cruelty-free and not tested on animals.